Des Moines, IA – Following the successful release of its second print issue and continued growth across the Midwest, JEFAS Latinas in Business Magazine, a brand under Hola America Media, plans to launch www.jefasmagazine.com, a dedicated website to expand its digital presence and strengthen its commitment to connecting and empowering Latina entrepreneurs on Monday, March 31.
Since its inception in early 2024, JEFAS has established itself as a vital platform in the business community, beginning with an impressive 87-page glossy print magazine that showcased over 50 Latina entrepreneurs throughout Iowa. The brand further solidified its influence by hosting the highly successful Latina Business Excellence Summit in May 2024, which brought together more than 250 Midwestern Latina entrepreneurs for networking, knowledge sharing, and celebration.
Following the standing-room-only unveiling of its second Iowa issue in February 2025, JEFAS is expanding its impact through this new online platform. The website will serve as a comprehensive resource for current and aspiring business owners with essential content covering topics such as mental health, financial planning, and business growth practices.
Erika Macias, President and Publisher of Hola America Media Group and JEFAS Latinas in Business Magazine, expressed her enthusiasm for the new website: “We are thrilled to launch this new vehicle to celebrate these inspiring Latina’s contributions to their communities and local economies in real-time, creating even more connected and vibrant business communities across Iowa, Nebraska and the Quad Cities.”
Christina Fernández-Morrow, Editor-in-Chief of Hola America Media Group and JEFAS Latinas in Business Magazine adds, “The website is more than just a digital tool; it’s a powerful touchpoint in the movement that is JEFAS, providing resources and connections to further fuel business success among entrepreneurs. It will further showcase the power of connection, community, innovation, and ganas.”
The new website will feature dynamic content, including:
- Success stories and profiles of Latina-owned businesses across Iowa, Nebraska and Illinois
- Expert articles on business development and personal growth strategies
- Resources for starting and scaling businesses
- Updates on upcoming events and networking opportunities
- Celebrations and announcements from local businesses
The new JEFAS website will be an evolving platform, offering a wide range of content that is continuously updated with new content and features designed to support and empower Latina business owners.
About JEFAS Latinas in Business Magazine:
Its mission is to empower Latina business owners by increasing their access to opportunities, representation, and resources so they can realize their full potential and inspire other Latinas to do the same. The magazine is a bilingual print and digital publication created for and by the Latinx community to highlight the economic contributions of Latina entrepreneurs. It can be found online and at Latinx-owned businesses across Iowa, the Quad Cities, and Nebraska.
To order copies for your place of business, contact Hola Iowa at [email protected].
On March 31, visit www.jefasmagazine.com for the latest in entrepreneurial news from Iowa, Nebraska, and Illinois.
Facebook Comments