{"id":438,"date":"2007-04-18T20:05:44","date_gmt":"2007-04-18T20:05:44","guid":{"rendered":"http:\/\/166.62.41.2\/~holaamericanews\/2007\/04\/18\/jose-cuervo-continues-its-search-for-the-next-latino-urban-music-star\/"},"modified":"2022-07-16T12:40:10","modified_gmt":"2022-07-16T17:40:10","slug":"jose-cuervo-continues-its-search-for-the-next-latino-urban-music-star","status":"publish","type":"post","link":"https:\/\/holaamericanews.com\/es\/jose-cuervo-continues-its-search-for-the-next-latino-urban-music-star\/","title":{"rendered":"Jose Cuervo Continues its Search for the Next Latino Urban Music Star"},"content":{"rendered":"
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\"cuervoton\"<\/a>Jose Cuervo, the world\u2019s largest Tequila company, has partnered with urban superstar Pitbull, Hip Hop mogul Chingo Bling and rising talent Malverde to announce the 2nd\u00a0 annual talent search for \u201cLa Nueva Generaci\u00f3n\u201d, the next generation of Latino artists in urban music. Known as Cuervot\u00f3n, the contest will serve as a platform for exposure to unsigned artists, ensuring the longevity of Latinos in the music industry in partnership with, BMI, Gibson, Def Jam\u2019s Roc La Familia and Atlantic Records. Jose Cuervo is also partnering with LIFEbeat,
\n The Music Industry Fights AIDS charity organization, which is dedicated to reaching America\u2019s next generation with the message of HIV\/AIDS prevention.
\nCuervot\u00f3n has begun touring the country searching for the hottest up-and-coming talent. Contestants from across the nation will have the opportunity to submit their demos for review, compete for a major record deal with Def Jam\u2019s Roc La Familia and be featured on Estudio 201\u2019s Volume 3 CD.
\nIn addition, finalists will share the stage with some of the hottest stars in urban music and tour with Cuervot\u00f3n in 2008. Semi- Finals began in New York and continue in Chicago (4\/21), Miami (4\/24), Houston (5\/9), and Phoenix (5\/10). The final concert event will take place in Chicago on Friday, May 18, 2007.
\n\u201cAs someone who grew up with obstacles to overcome, I know what it\u2019s like to get a break and work tirelessly to achieve your dreams,\u201d said Pitbull. \u201cThis competition provides an opportunity for success to some very talented people who otherwise may never have had the chance. Cuervot\u00f3n is all about shining a light on Latino musicians and giving them a shot.\u201d
\nLast year, Cuervot\u00f3n was led by Chingo Bling, DJ Tony Touch with support of record labels Machete Music and Wu-Tang Latino. The campaign reached over 30,000 consumers across five cities in 12 weeks, while promoting the message of \u201cDrink Responsibly, Play Safe\u201d by partnering with LIFEbeat.
\nThe final concert took place in Times Square\u2019s Nokia Theater in New York City with performances by Pitbull, N.O.R.E., Chingo Bling and many more.
\n\u201cAs a Latin American company, Jose Cuervo recognizes the potential of Latino artists and the influences they have on today\u2019s urban music,\u201d said Bertha Gonz\u00e1lez, Commercial Director Jose Cuervo Portfolio in North America. \u201cThe Cuervot\u00f3n movement will help solidify the future of Latino artists in the U.S. for generations to come.\u201d
\nFans can log on to www.cuervoton.com to find more details and to register for the contest.<\/p>\n

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Jose Cuervo, the world\u2019s largest Tequila company, has partnered with urban superstar Pitbull, Hip Hop mogul Chingo Bling and rising talent Malverde to announce the 2nd\u00a0 annual talent search for […]<\/p>\n","protected":false},"author":1,"featured_media":437,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[42],"tags":[],"translation":{"provider":"WPGlobus","version":"3.0.2","language":"es","enabled_languages":["en","es"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false}}},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t