Book Launch & Logo unveiling by Al Éxito

DES MOINES- On March 9th at the Olmsted Center of Drake University, Latinas/Latinos al Éxito (Al Éxito) will unveil their new developed brand & website. The event will be in conjunction with the Drake Community Press launch of the book “The Ones I Bring With Me: Iowa’s Young Latinas on Identity, Education, and Success”, a compilation of stories about Latino women growing in Iowa, their challenges and successes.

Thanks to the creativity and generous spirit of AIGA Iowa – Design Assign, Latinas/Latinos al Éxito has a new brand – Al Éxito. Al Éxito is a vibrant and Global brand. At the same time the organization Al Éxito developed its new website that will be more functional for the organization. The website will also be presented at the event.

Drake Community Press selected Latinas/Latinos al Éxito to be highlighted in their first book. After a year of hard work the book: “The Ones I Bring With Me: Iowa’s Young Latinas on Identity, Education, and Success” is ready. Drake Service Learning and Carol Spaulding Kruse (Zacary’s Bridge) oversaw the creation of the book. Students interviewed Latinas from many areas, from very rural places to the ones who live in Des Moines Metro area. The final touch was given by Maria Hinojosa, (NPR/NPTV), who wrote a beautiful and moving introduction to the book.

The event will run from 9:00AM to 4:00 PM and will include:

• 9:00 -11:00 AM – Professional Development “Declaring Voice” Sponsored by American Association of University Women. Guess speaker will be Ana Lilia Soto. Registration is $30.00 for non Al Éxito Mentors. Breakfast and Lunch will be provided.

• 1:00 – 4:00PM – ¡Celebrando Al Éxito! with keynote speaker Lieutenant Colonel Consuelo Kickbusch. Karin Stein will direct the entertainment.

This is a FREE community event thanks to our sponsors: Drake University, La Reina Radio, Commission of Latino Affairs, and AIGA Design Iowa.

About Consuelo

Consuelo Castillo Kickbusch is a renowned, charismatic, passionate and influential speaker with a mission to empower the next generation of leaders.

Born and raised along the border in a small barrio in Laredo, Texas, Consuelo Castillo Kickbusch is all too familiar with the challenges of poverty, discrimination and illiteracy. Although she grew up without material wealth, Consuelo was taught by her immigrant parents that she was rich in culture, tradition, values and faith.

After graduating from Hardin Simmons University, Consuelo entered the U.S. Army as an officer and served for two decades. During that time, she broke barriers and set records in the military where she became the highest-ranking Hispanic woman in the Combat Support Field of the U.S. Army.

About Drake Community Press:

A small-press publisher, the Community Press is a two-year curriculum based community engagement experience that includes over 100 student and faculty collaborators from several academic disciplines. The Press produces attractive full-color, illustrated editions serving a community readership on issues of concern to Iowans; partners with Iowa organizations to promote positive interaction and community betterment; and provides students with practical knowledge of book editing and production with a cross-disciplinary and collaborative focus.

The Drake Community Press is funded by the Drake Center for the Humanities, the Principal Financial Group Center for Global Citizenship, the College of Arts & Sciences, the Slay Fund for Social Justice, and the Office of the Provost.

About AIGA Iowa – Design assign:

Design Assign is a collaborative partnership that gives back to the greater Des Moines area community through design. Alongside AIGA Iowa, area creative will use their talents to provide local non-profit organizations with communications products that can help raise awareness and funds. For more information, visit

About Latinas/Latinos Al Éxito:

Al Exito is an organization committed to motivate and prepare middle-school Latinas/Latinos for post-high school education and potential for economic security, civic engagement, and a stable family life. For more information, visit


For further information: Dawn Martinez-Oropeza, 515.480.0904,

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